Cruelty Free Beauty Guide

Tuesday, 19 April 2016


Recently I've been thinking a lot about the ethics of my lifestyle. My consince has been feeling rather heavy and after a lot of (disturbing) research I have decided that I'd like to try and become vegan. Don't get me wrong, I know its extreme and a big life change but Im not taking it lightly. I plan on making the change gradually so that its easier on me and, hopefully, more sustainable and I've already started by becoming vegetarian. I aim to eventually remove all other animal products from my diet - milk, cheese, eggs, even honey - and have a plant based diet.
Unfortunately, though, the cruelty doesn't stop with the food industry, it spills over to the beauty and fashion world too. I'm going to admit that I do own some products from non cruelty-free brands, I just never thought to check before, but all of my recent purchases are 100% cruelty-free and all future ones will be too. I'm not going to get into a debate about it all but I thought it might be helpful to some of you to share a list of which beauty and cosmetics brands are cruelty free and which are not.


As we all do, I realise that there are still brands out there that do, unfortunately, test on animals - I just didnt realise that some of my faves do!
I was so crushed when I discovered that NIVEA, Maybelline, Johnsons and L'oreal still test their prodcuts on animals as they are some of my most used brands. 
I will no longer be buying Johnsons products for Elias. Instead, I've decided to switch to Body shop products for him. I had a nice long chat with a sales assistant in my local Body shop store and she showed me some wonderful products that will be suitable for his delicate skin including a bath milk powder, cocoa butter cream and even hemp cream!
I've always loved Maybelline ever since I started to wear cosmetics, I find the results and prices great and they are usually my go-to for foundations and lipsticks but I am going to avoid them from now on. I cant stand the thought of an innocent animal being tortured just to produce a new lipstick shade.
NIVEA have been my holy grail skincare brand for some years now - since I started to take care of my skin in my teens, in fact! Their intensive night cream is my ultimate moisturiser but I have now decided that I'll be leaving it behind. B. beautiful by Superdrug are a great alternative as they are still affordable but they are cruelty free. I have tried some of their pieces and really enjoyed them so I will now be adding to my collection!
Although I don't own any L'oreal cosmetics, I do love their haircare products - especially the new Spa Clay range, but I'll now be switching it up to a new cruelty-free brand - do you have any recommendations?
I was also disappointed to see Avon on this list - I had recently had a meeting with an Avon rep about becoming a representative myself, but I am now in 2 minds as to whether I could, in all good conscience, sell these products to other women.
I was also surprised to see other brands , such as Garnier, Dove, Rimmel, Benefit and Aveeno on this list. These are big companies with a big influence and I would hope that they would use their vast audience to promote good ethics - but I guess we don't live in an ideal world (yet)!



Although these brands are cruelty free they are not all 100% vegan so some of them may contain animal products (they havent been tested on animals though!), which is something to keep in mind.
I am so pleased to see such a large list - including some of my favourite brands - which I can still treat myself to guiltlessly.
I already knew that Bodyshop, Elf, Urban Decay and Essence are cruelty free brands but I was especially excited to see Barry M, Zoeva, BH cosmetics and Real Techniques are also safe brands to buy!
I will do more research into vegan brands as I go, to help me with progression into the lifestyle, and I'll post my findings, but for now this is a good start!

Having this vast amount of options when buying my beauty products will really help me with my new lifestyle and I hope this guide will have helped some of you too - even if you arent going vegan, but just wanting to buy better! 

6 comments:

  1. It's shocking to see how many still test on animals, especially considering how well the ones who don't are doing. It's certainly going to make me think twice about the products I buy in future! x

    Holly ∣ Closingwinter

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    1. It is a bit surprising isnt it :'( Yes you're right there isnt a need to do it as a business can be sucessful without it!
      Thanks for reading darling
      xx

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  2. Gutted to see Benefit on there! This is something that has been bothering me as well but I have not had the push to do something about it. This has definitely encouraged me to do it now! Trying to find a new foundation is not going to be easy :( Great post! xx

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    1. Me too darling :'( I'm glad you found it usefu! I know what you mean about foundation too - my maybelline dream nude and Estee lauder double wear are my faves :'( I'll let you know if I find anything up to the mark!
      lots of love
      xxxx

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    3. I have swapped to No7 cleanser now and it is actually loads better! A bit more expensive but worth the extra knowing that no bunnies were harmed and better results. thanks again lovely, I have shared with others who also had no idea and are appalled that this still happens xx

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